The Nici, Bournemouth x Nomadic UK Case Study

Nomadic’s hero video of The Nici

The videos we made for luxurious boutique hotel, The Nici in Bournemouth, started a long time ago. The relationship began years prior when we worked to create a website with videos and photos for his yacht. On that fun project, videographer Tom Cribbin jetted out to Palma, Majorca to film the stunning yacht. This involved flying a drone side-by-side, capturing the gently lapping waves breaking on its immaculate hull. We captured the yacht in all its glory as part of creating the whole new website for them.  The goal was to attract high net worth individuals to book private charter trips with a new website.

After that project of a lifetime, we filmed more of their properties, including hotels and stately homes. The latest of which is The Nici. When we heard about this latest project, we couldn’t wait to set off down to sunny Bournemouth to capture the stunning art deco-inspired hotel.

The brief was to capture videos and photos of all the hotel’s offerings. This includes the restaurant, bar, rooms, parties and events delivering a comprehensive library of content of everything at The Nici.

The opulent hotel caters for every possible holiday need, from activities for children in their Children’s Club and Children’s Playroom to free Sunday morning yoga in the Ocean room. With its fantastic beachside location, treatment rooms, and vibrant bar, the hotel was a joy to film.

When working with a video team, it’s important to clarify all expectations during briefing calls/meetings. This includes not just the expectations of the length, number and formats of the deliverables, but also the expectations of the filming day. What are the crucial shots? What are the potential obstacles and how can they be overcome?

For a large hotel like The Nici, it was vital to have a clear shot list. They also had a thorough filming plan to keep them on track throughout the shoot. We also recommend storyboards when filming models, actors or products. This helps both during filming and editing, saving the video editor a lot of time.

Now let’s hear from Crispin and Tom about their experience of filming at The Nici.

“The Nici being so vibrant after recently undergoing refurbishment, it was important to capture the environment as it feels when you are there. It’s such a grand and beautiful place, we had to make sure the lighting and whole mood fitted that vibe. As ever lighting was a big consideration on this shoot. We used a mixture of cool and warm lighting to boost the ambience as well as replicating sunlight when it was overcast to make the video feel like it was actually shot in Miami.

While filming I could already tell which shots would make the final edit. Colour grading these projects is always a joy, as there is so much vibrancy to pull out. It’s crucial to maintain a consistent, high-key clean grade. This is to ensure that we deliver a video that shows off the hotel in all its glory.”

“As a videographer and director on this shoot, I was in charge of the overall look of the photos and video. Having spent time working in Miami myself on various filming projects, I immediately saw the intention of the design aspects of the hotel. We used various techniques, from close-ups of details to drone shots and smooth walkthroughs to capture interesting content.

It was critical to use a variety of filming techniques for each scenario. We had the luxury of several visits for this shoot and this allowed us to focus on different parts at a time. We captured a huge library of footage, delivering multiple videos for social media and the website.

Mikayla, our client at The Nici, said:

These guys are AMAZING! Cannot recommend enough. The photos/videos they created for our hotel launch was absolutely fantastic. The communication was excellent as well – they definitely understood the assignment and were also super open to suggestions and welcomed feedback on their work, making it really easy to collaborate with them. I know we will be having them back again and I can’t wait to see what else they do for our hotel!

Our take home was how great Nespresso machines are! Guests have their own Nespresso machine in their rooms and we were so impressed with it that we ended up getting one for our office!

Get in touch to arrange Nomadic UK capturing your next event on film.

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